Monday, July 25, 2011

Dead Island Trailer Wins Gold Award At Cannes

http://www.ripten.com/2011/06/29/dead-island-trailer-wins-gold-award-at-cannes/

When Dead Island's original announcement trailer released in February it created quite a stir. Some praised it for it's stunning animation, ingenious use of a music, reverse slow motion and how it all came together to depict an emotional, beautiful, yet gruesomely violent scene.Still others were distressed in the use and death of a fictional child in the animated film. While it became a viral success and and gave great hype to Dead Island, Polish developer Techland found themselves on the defensive and had to explain that children will not die in the game.